And just like that, it's a wrap! What an incredible time we've had at the 2023 Entrepreneurs Circle Convention. It was a whirlwind of insights and inspiration that have left us feeling more equipped than ever to help our clients grow their online presence and succeed.
Now, let's dive into our three key takeaways from the event…
Scorecard Marketing
One of the highlights of the convention was Daniel Priestley's enlightening session on Scorecard Marketing. Imagine a marketing technique that's not just a quiz, questionnaire, or assessment but goes one step further. Scorecard Marketing collects data and transforms it into valuable insights, allowing you to create a warm and personalised approach for your leads… (something we’re already implementing ourselves!)
In today's business landscape, where consumers have so many options, building relationships and understanding your potential clients or customers is crucial to give you a competitive advantage over your competitors, reducing your acquisition costs and foster long-term loyalty.
How do we at Website Success help clients do this?
> Align website and marketing objectives with their business objectives.
> Review their buying process and customer journey.
> Understand their audiences to ensure their marketing messages and website delivers the right user experience.
Time Management
Michelle Squire's insights on effective day management really spoke to us. In the fast-paced world of entrepreneurship, managing time effectively is the key to maintaining balance and achieving your goals. Particularly, Michelle emphasised the importance of outsourcing as a tool for business growth.
Outsourcing isn't just about delegating tasks, it's a strategy that liberates your schedule and allows you to focus on what truly matters. It's about finding the right partners who can handle the operational aspects, whilst you focus on steering your business toward greater things. Whether it’s website design, SEO, or email marketing you’re struggling to balance, at Website Success we have a team full of specialists here to take all your web and digital marketing tasks off your to-do list and into safe hands. Browse all our services here.
Why Not You? Why Not Now?
The EC convention's message, ‘Why Not You, Why Not Now?’ echoes our belief in empowering businesses to take action and succeed. The online landscape offers endless opportunities for growth, and there's no better time than now to seize them.
Have you been putting off reviewing/refreshing your marketing messages or website? Book a chat with Website Success today to see how we can help you take your businesses to a new level.
