CONTENT MARKETING

Why Content Marketing Matters

Content Marketing is all about having the right information on your website that customers are looking for. This gets your website up the search engine rankings and ultimately helps convert your leads.

It is core to your overall marketing strategy.

It provides a more interesting user experience...
Rich, quality content provides a more satisfying web experience for the user – your prospective customers.

As a result, Google promotes websites which deliver quality content and penalises those that don't, so it's all about your SEO and content strategy...

'Quality' content needs to be interesting, topical and unique. This expands your brand awareness, enhances your customers' experience, encourages natural link acquisition, improves your rankings and therefore your website's traffic and - importantly, increases your conversions.

So, what exactly is 'rich, quality content'? Find out below...

Content is the information on your website, your blog or news items, and your social media posts. It is considered 'high quality' when it is useful, consistent and fresh.

'Quality' content needs to be interesting, topical and unique. This helps expand your brand awareness, enhances your customers' experience, improves your search engine rankings and your website's traffic, and – importantly, it increases your conversions.

As with all strategies, content marketing needs proper thought, planning, regularity and continuity.

Why Website Success?

We can create bespoke social media packages to promote the sharing of your website and blog content, to help increase your exposure and promote traffic to your website.

We will ensure that similar themes run throughout your online presence, via blog posts, infographics, social media, email marketing or paid ads.

Optimising your online marketing this way increases the impact of your campaigns, promotes brand awareness, and increases visitor flow and engagement – all with the aim of converting more leads on your site!

And the happy clients who trust us with their brand...

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Byrom Audiology Logo
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Haywood Landscapes Logo
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Hove Hair Clinic Logo
Immtel Immigration Services Logo
Justice Security Logo
Kitchen Installation Services Logo
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Philip E West Logo
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The Curiosity Approach Logo
The HR Consultants Logo
The Oving Medical Clinic Logo
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Frequently Asked Questions

Can you market my existing site?

How do I know I'm getting results?

How do you know what is right for my business?

How long does it take to see results?

How much do you charge for Digital Marketing?

What if I don't know what I want? How can you help?

Louise Hopkins

Louise Hopkins
Head of Digital Marketing

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