Milly Miles
|Jun 27, 2025
Boosted posts and social media ads aren’t the same. Boosts are quick, simple, and great for extra reach or engagement, while ads offer advanced targeting, cu...
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Milly Miles
|May 30, 2025
Google’s AI Overviews now appear at the top of search results, offering instant answers pulled from across the web.
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Milly Miles
|May 5, 2025
In 2025, AI-powered search answers, TikTok’s rise as a discovery tool, growing voice-assistant queries and constant Google algorithm tweaks are reshaping how...
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Milly Miles
|May 5, 2025
In digital marketing, it’s easy to fall into the trap of chasing instant results. But when it comes to social media, there’s one golden rule that still holds...
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Milly Miles
|Apr 8, 2025
Keyword stuffing can harm your SEO by negatively impacting user experience, making content feel unnatural and leading to search engine penalties.
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Milly Miles
|Feb 27, 2025
If you’ve ever handed over your email address in exchange for a free guide, checklist or discount - you’ve encountered a lead magnet!
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Milly Miles
|Feb 27, 2025
Chatbots have gone from a futuristic novelty to an all the rage ‘must-have’ digital tool, but do you really need one for your website?
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Milly Miles
|Feb 3, 2025
Content creation is at the core of every successful digital marketing strategy. But let’s be honest, it can be time-consuming, resource-intensive and sometim...
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Milly Miles
|Jan 8, 2025
It’s tempting to jump on the latest buzzworthy topics online to draw attention - but when it comes to your content marketing strategy, chasing trends without...
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Nick Fenmor Collins
|Dec 15, 2024
In the dynamic world of digital marketing, tracking conversions effectively is paramount.
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Milly Miles
|Dec 2, 2024
In digital marketing, CPC charges can be unpredictable. From sudden spikes during peak seasons, increased competition and shifting market trends often drive-...
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Milly Miles
|Dec 2, 2024
This week, we’re exploring how showcasing awards on your website can increase your credibility and help drive more conversions.
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Milly Miles
|Nov 5, 2024
A marketing conversion is when a user takes a desired action in response to a marketing campaign
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Nick Fenmor Collins
|Nov 5, 2024
In this blog series, I’ll be sharing conversion-centric tips, guidance, and insights as well as sharing some anecdotes and crucially, signposting you to the ...
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Milly Miles
|Jul 25, 2024
One concept that's gaining a lot of traction recently, is the idea of zero search terms. But what exactly are they, and how can they benefit your content str...
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Milly Miles
|Jul 25, 2024
In this blog post, our Content Marketing Executive, Milly Miles, delves into how Google is currently evaluating content, why you need to know, and what steps...
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Milly Miles
|Jul 8, 2024
A number of Google Ads accounts were suspended due to issues related to Polyfill.io, a popular service used to ensure website compatibility across different ...
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Milly Miles
|Jul 1, 2024
Big news from GMB (Google My Business)! As of the 15th of July, GMB will begin phasing out its Messenger feature, with the service officially being removed o...
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Milly Miles
|Jun 5, 2024
Google Ads is a fantastic tool for reaching potential customers and boosting your business growth.
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Milly Miles
|Apr 4, 2024
In recent years there's been a noticeable shift in how people navigate online, with the emergence of social search taking centre stage. From TikTok to Instag...
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