Summary
SEO support goes far beyond a few technical fixes. It’s about keeping your website healthy, your content relevant and your business visible in search results – on Google and on AI-driven platforms. Our SEO services in Chichester cover everything from technical updates and keyword reviews to content optimisation, Google Business Profile management and preparing your site for the future of search.
SEO can sometimes feel like a bit of a mystery. You know it’s important, but what does it involve, and how does it help your business appear in Google searches?
The truth is, SEO isn’t a one-off task. Google changes its requirements regularly, consumer search habits evolve, and now with AI-powered search, staying relevant is more important than ever.
That’s why our SEO support services at Website Success are ongoing, hands-on and tailored to your business – but what does that really mean?
But First, What is SEO?
In simple terms, SEO (Search Engine Optimisation) makes sure your website is visible to Google and other search engines – and importantly, meets the standards they look for when ranking pages. It involves a mix of technical updates, content optimisation, keyword tracking and keeping your site aligned with changing search trends.
Good SEO also means your website performs correctly to attract the right visitors and keep them engaged.
Right, let’s get into what SEO support with Website Success includes…
Technical SEO - Keeping Your Website Healthy
As your SEO agency, we regularly check and update your website “technical” to make sure it runs smoothly, quickly and continues to attract traffic. This includes:
Checking website speed and making updates to keep load times fast.
Adding technical signposting across pages, images, videos and blog posts.
- Monitoring Google Search Console for alerts, such as:
Images or videos not displaying correctly.
Page links or external integrations not functioning.
Which pages are performing well and bringing visitors in.
Any other fixes needed to maintain your rankings.
Fixing broken links.
A technically healthy site not only helps your website rank better but also makes sure visitors have a smooth experience, which Google loves.
Content Optimisation – Staying Relevant
SEO isn’t just about tech tweaks, SEO works hand in hand with your content. Google rewards websites that are informative, up-to-date, and relevant, so content is just as important as the technical side. That’s why we:
Keep your website content aligned with Google’s current standards and algorithm updates.
Continuously tweak blog titles, meta descriptions and keywords to keep bringing in traffic.
Add and improve internal linking between your pages and blog posts, helping both visitors and search engines navigate your site more effectively.
If you have content support with us, we will write, optimise and upload new relevant and high-quality blog posts each month so you reach the right audience. If you don’t have content support, we’ll still advise on blog topics, and then optimise and upload them for you once written (up to 3 per month) so they perform as well as possible.
We don’t chase fleeting trends, instead, we focus on creating and maintaining high-quality, long-lasting SEO strategy that steadily builds your visibility.
Keyword Monitoring & Review
We regularly track how your website ranks for the keywords you care about. Keywords are the phrases people type into Google to find your services. Every three months, we review:
This makes sure your SEO strategy stays relevant and competitive.
Google My Business Profile (GMB)
Local searches are becoming increasingly important, especially for businesses that want to attract customers in their area. Your Google My Business Profile is often the very first impression people get of your company, sometimes even before they click onto your website. That’s why keeping it fresh, accurate, and up to date is essential.
As your SEO agency, here’s how we support you with GMB:
Profile monitoring – we make sure your profile is working and optimised properly so you’re appearing for local searches and the services you provide.
Monthly updates – we add updates each month, which signals to Google that your business is active and trustworthy.
Alignment with your marketing calendar – we plan these updates around your business priorities, promotions, seasonal campaigns and the services you want to highlight.
Optimisation for visibility – we keep your profile information consistent and complete (address, opening hours, services, etc.), which increases your chances of being shown in search results and on Google Maps.
Keeping your GMB profile fresh isn’t just a “nice to have” – it directly increases the likelihood of you showing up in local searches, which can drive real, measurable traffic and enquiries to your business.
AI Search – Preparing for the Future
AI-powered search is one of the biggest changes we’re seeing in how people find information online. Tools like Google’s AI Overviews and other AI-driven platforms are starting to serve answers directly, without users always needing to click through to a website. While this is new and evolving, the fundamentals of good SEO still apply - clear, helpful content and a technically strong website.
Here’s how we help you stay ahead:
Summary snippets in blogs – AI often looks for concise, well-structured answers. That’s why we include clear headings, bullet points, and short summary sections in blogs, giving you a higher chance of being chosen as the “answer.”
Schema markup – we use technical signposting on your site to help search engines (and AI tools) understand your content better.
Aligning with user intent – AI tends to reward content that directly answers real-world questions. We keep your blogs and pages focused on the things people are actually searching for.
Continuous monitoring – because AI search is evolving quickly, we adapt your SEO approach as new trends and behaviours appear.
Basically, AI doesn’t replace SEO, it’s simply another layer. By making your content clear, structured and genuinely useful, we maximise your chances of being pulled through as an AI-sourced answer.
In Short
SEO isn’t just a one-time setup, it’s a continual process of monitoring, updating and improving your website so it stays visible to the people searching for your services. From technical updates and content tweaks to AI readiness, we take care of the ongoing work so your website keeps performing at its best.
SEO Services in Chichester – Ready to Strengthen Your SEO?
If you need ongoing SEO support that keeps your website visible, relevant and competitive, Website Success are here to help.
Call our Chichester digital marketing agency today on 01243 684900 or click here to book a chat in the diary and find out how our SEO support can fit around your business goals and plans.
