HINTS, TIPS & HAPPENINGS

Learn about the latest developments in the website and digital marketing world...
and what the team are up to with their latest projects.

strategic content marketing

Digital Marketing Team

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Feb 3, 2025

3 min read

Supercharge Your Content Marketing Strategy: The Power of Repurposing

Content creation is at the core of every successful digital marketing strategy. But let’s be honest, it can be time-consuming, resource-intensive and sometim...

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Zero Search Terms

Digital Marketing Team

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Jul 25, 2024

2 min read

Zero Search Volume Keywords: What to Do with Them

In the ever-changing, and what can feel like, ever-complicated digital world, staying ahead of the curve when it comes to your content is crucial. One concep...

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Google my business

Digital Marketing Team

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Jul 25, 2024

3 min read

GOOGLE GOOGLY #3: How Google is Evaluating Content

Google’s algorithms are continuously evolving, but the principles of good content remain! In this blog post, we delve into how Google is currently evaluating...

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human written ai by website success

Louise Hopkins

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Nov 8, 2023

3 min read

Why AI won’t replace a blog post written by a human: Thoughts from our Head of Strategy

Deep-Diving in a Shallow Pool As with the effects of most systems, processes and automation, output is only as good as the input. AI is still relatively new ...

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notepad graphics

Caitlin McCann

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Jun 27, 2022

3 min read

Does My Website Need a Blog? | 7 Benefits

A decade ago, companies mainly used blogging to journal thoughts or share company updates. But, as online user behaviour and Google’s algorithm has...

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Caitlin McCann

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Aug 4, 2020

2 min read

Do I Need A Blog For My Business?

In a digital world, it’s no secret that a website is the #1 online platform that will sell your products and services. However, whilst everyone knows about t...

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Your 2020 Guide to User Generated Content

Owen Gaudion

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Jan 2, 2020

2 min read

Your [2020] Guide to User Generated Content

I doubt it will come as a shock to you when I say that scammers and con artists have and continue to run rife on the web. We're in the middle of an eComm...

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A Quick Guide: Evergreen Content

Luke Bourne

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Oct 11, 2019

1 min read

What is evergreen content?

  A Quick Guide: Evergreen Content Evergreen content is information which is always relevant. This means that it will always drive traffic to your websi...

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What is Content Marketing?

Oscar Silvester

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Sep 17, 2019

1 min read

What is Content Marketing?

 It's a term thrown around constantly within the digital marketing world and, as a business owner, chances are you've been offered content marketing on ...

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Writing website content to attract links

Nick Fenmor Collins

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Nov 9, 2018

1 min read

How Can I Write Website Content to Attract Links?

When we're talking about content optimization, we must understand what that means. Digital marketers usually optimize content for SEO based on keywor...

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6 Tips To Improve Your Writing As A Blogger!

Jacob Turrell

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Jul 14, 2017

4 min read

6 Tips To Improve Your Writing As A Blogger!

Editing and Proofreading Tips Every Blogger Should Know! There is always one big difference that separates writers that get read a lot and those that don'...

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Is Your Content Ready For 2017?

Bethan Woolmer

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Dec 13, 2016

1 min read

Is Your Content Ready For 2017?

I can't believe that we are nearly coming to the end of 2016! Where has this year gone…?! Anyway, as 2016 draws to a close, it is good to get you think...

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