HINTS, TIPS & HAPPENINGS

Learn about the latest developments in the website and digital marketing world...
and what the team are up to with their latest projects.

 navigate CPC charges

Digital Marketing Team

|

Dec 2, 2024

3 min read

Navigating CPC Charges: A Strategic Approach for Cost-Effective Ad Campaigns

In digital marketing, CPC charges can be unpredictable. From sudden spikes during peak seasons, increased competition and shifting market trends often drive-...

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Zero Search Terms

Digital Marketing Team

|

Jul 25, 2024

2 min read

Zero Search Volume Keywords: What to Do with Them

In the ever-changing, and what can feel like, ever-complicated digital world, staying ahead of the curve when it comes to your content is crucial. One concep...

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Learning Phase in Google Ads

Digital Marketing Team

|

Jun 5, 2024

2 min read

Google Ads: What Is the Learning Phase?

Google Ads is a fantastic tool for reaching potential customers and boosting your business growth. But behind the scenes, there's a crucial element that ofte...

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digital marketing icons

Jacob Turrell

|

Jun 24, 2021

4 min read

Do I Need SEO or Pay Per Click?

As a digital marketing agency, we are often queried on which method is more effective: SEO or pay per click?... It is perhaps one of the most debated topics...

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Holding an Apple device

Luke Bourne

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Feb 10, 2021

3 min read

What Does The IOS 14 Update Mean For Facebook Ad’s?

There has been lots of speculation around what Apple’s IOS update could mean for Facebook advertisers. With Apple announcing that their new update will ...

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Image of PPC

Jacob Turrell

|

Dec 11, 2020

3 min read

Why Is My Pay Per Click Failing?

PPC is the fastest growing method of digital marketing, with its ability to instantly reach an audience, gain fast conversions, and put you in control of you...

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Are Google Ads Worth It In 2020?

Owen Gaudion

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Jan 16, 2020

3 min read

Are Google Ads Worth It In [2020]?

Another new year and another new decade of marketing. Phew! A vast number of new apps, programmes and social media platforms have taken off over the past ...

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Are Video Ads Better than Google Ads?

Oscar Silvester

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Apr 9, 2019

2 min read

Are Video Ads Better than Google Ads?

77 years ago in a television broadcast of the Brooklyn Dodgers v the Philadelphia Phillies game, the world saw its first promotional video content in an ...

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Why you need a Digital Marketer to run your Ad Campaigns

Oscar Silvester

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Oct 3, 2018

1 min read

Do I Need a Digital Marketer to Run Google Ads?

Over 4 billion people use the internet, giving small businesses, who usually bring in 20 customers a day, the platform to show the world their business a...

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5 Great Time-Saving Tips For Google Ads

Jacob Turrell

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Oct 17, 2017

3 min read

How Can I Spend Less Time On Google Ads?

  How Can I Spend Less Time On Google Ads? As we all know, Google Ads needs a lot of attention even at the quietest of times, let alone coming into the ...

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3 Ways to improve your campaign targeting

Jacob Turrell

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Sep 22, 2017

4 min read

How Can I Improve My Campaign Targeting Within Google Ads?

Do you think your display ads could do with some improvement? Here's 3 ways you can improve the campaign targeting of your ads. As many marketers know, cl...

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Google AdWords improve Upgraded URLs

Owen Gaudion

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Feb 10, 2015

1 min read

Google AdWords improve Upgraded URLs

Google AdWords Upgraded URLs have brought about a great new update this week that will mean that when you are amending tracking information on a specific ad,...

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