HINTS, TIPS & HAPPENINGS

Learn about the latest developments in the website and digital marketing world...
and what the team are up to with their latest projects.

Image of PPC

Jacob Turrell

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Dec 11, 2020

3 min read

Why Is My Pay Per Click Failing?

PPC is the fastest growing method of digital marketing, with its ability to instantly reach an audience, gain fast conversions, and put you in control of you...

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Landing page by Website Success

Caitlin McCann

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Nov 30, 2020

3 min read

Why Can My Website Not Be My Landing Page?

Whilst running a marketing campaign, a common question that gets asked is ‘Why do I need a landing page? … And why can’t it just be my website?’ A landing pa...

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Social media on a mobile device

Caitlin McCann

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Nov 18, 2020

3 min read

What Is ‘Quality Content’ For Social Media?

Building a successful social media strategy relies on a number of things: being consistent, posting on the right platforms and reaching the correct audience ...

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Person drawing on a notepad

Caitlin McCann

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Nov 13, 2020

4 min read

What Does ‘Conversion Architecture’ Mean?

As a business owner, your website is your primary marketing tool, yet you may be in a position where it’s failing to bring you the desired leads and sales th...

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image of email icon on mobile device

Bethan Woolmer

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Nov 2, 2020

3 min read

How Can I Generate More Leads Through Email Marketing?

Email marketing is one of the most effective ways to increase ROI, despite a common belief that it’s an outdated strategy. With 3.9 billion daily email users...

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Image of Facebook On Mobile Device

Caitlin McCann

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Oct 23, 2020

4 min read

How Do I Create A Successful Social Media Strategy?

Content marketing has exploded in popularity over the last few years, with many business owners using social media as a tool to enhance their brand awareness...

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Image of person in front of laptop

Caitlin McCann

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Oct 13, 2020

3 min read

Why Isn’t My Website Converting?

As a business owner, the sole purpose of your website is to encourage online users to invest in your services or products. So when your website doesn’t conve...

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Image of a notepad

Caitlin McCann

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Oct 9, 2020

3 min read

What Is A ‘Value Proposition’ And Why Do I Need One?

Digital marketing is a fast and competitive landscape, with many marketers vastly underestimating how short our attention spans are. That’s why writing a str...

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Luke Bourne

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Oct 5, 2020

3 min read

What SEO Changes Do I Need To Pay Attention To?

Each year, Google makes hundreds of changes to its algorithm, changing the way that SEO works and sometimes causing your website to drop rankings for seeming...

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image of person holding a mobile

Bethan Woolmer

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Sep 24, 2020

2 min read

Why Should I Pay For Call Tracking?

As part of your online marketing strategy you should know how your potential customers or clients discovered you and what sources they arrived from. Call tra...

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Image of laptops

Bethan Woolmer

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Sep 14, 2020

2 min read

Why Aren’t I Getting the Leads I Want, Right Now?

Digital marketing requires patience. Not seeing results right away doesn’t mean your strategy isn’t working - it just takes time before you start to see your...

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Google Partner Logo

Bethan Woolmer

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Sep 11, 2020

2 min read

Did You Know?… We Are A Google Partner and Certified In Analytics

Digital marketing is a fast-moving industry, which is why at Website Success, we have a strong focus on staff development and training. As a Google Partner, ...

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